Wondering How
to
Keep Customers
and
Increase Profits?
We fix the problems causing lost revenue from customer defections.
The Science and Emotion behind Client Retention

Problem 1: The Brand Gap
  • Most mid-sized and small businesses do not have a well defined brand
  • Their brand is not memorable. It doesn't "connect" with consumers
  • The brand does not differentiate. Your business gets "lumped in" with the competition
Problem 2: The Performance Gap
  • Only 1 in 4 employees comes to work actively engaged
  • 71% of consumers who defect do so because of poor service
  • It costs a minimum of $289 when a customer defects plus the loss of future business
Problem 3: The Experience Gap
  • 80% of business owners think they deliver a superior experience. 8% of consumers agree
  • 11% of consumer will pay up to a 25% premium for an exceptional experience
  • 81% of consumers will return after an excellent experience